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Trade Marketing Specialist

Job Description

Job Title: Trade Marketing Specialist

Department: Partner Relations

Reporting to: Trade Marketing Manager

Contract: Permanent

Job Purpose:

You are an innovative and creative thinker with a commercial mindset. You know how to make a message stand out visually in a creative way. You use your communication skills to build relationships with the sales force as well as with partner management. You are a team-player who enjoys collaborating with others, but also have the ability to manage projects with minimal direction.


Key responsibilities include:

  • Collect key stakeholders’ communication needs and objectives
  • Work with the Trade Marketing Manager to create communication materials to inform and engage the business partners.
  • Creates action driving written, graphic, and video content to support business partnership and customer enquiries.
  • Use the Email Marketing tool to prepare and launch communications to partners and support the team analysing the results.
  • Participate in continuous learning from Partner Management & Contracting functions to find new ways to maximise the efficacy of our communications with each partner’s needs.
  • Support the Smartbox Ireland launch creating the right communication to engage and support our partners and trade bodies & publications.
  • Build a strong network of relationships across the assigned business areas to ensure internal communications activity is connected to key business developments.
  • Support the delivery of objectives via trade fairs across Europe.

Essential Competencies/Skills:

  • Excellent writing skills in English, other European language(s) a plus
  • Strong editing skills to facilitate communications that are clear, concise, correctly formatted, and engaging
  • Can utilise data to deliver actionable insights
  • Motivating approach & communication style
  • Self Starter
  • Efficient using MS Office
  • Previous experience in tourism industry would be an advantage